Gift for generations to come

Doing good deeds instead of extravagant partying – that’s not only the principle behind Drees & Sommer’s 50th anniversary celebrations, but also the idea behind the campaign to mark the 15th anniversary of the establishment of the Nuremberg regional office.

Brief description

Location:
Nuremberg

Date:
November 2020

Duration/scope:
Tree planting

Participants:
The Drees & Sommer team at the Nuremberg regional office

2020 not only marks 50 years of Drees & Sommer, but also 15 years of Drees & Sommer in Nuremberg. Whether globally or just locally – as in Franconia – the company has always been committed to sustainability and innovation. In keeping with this, the colleagues there have come up with a very special anniversary campaign: Instead of having a huge celebration, they will send customers and long-term associates a card with a link to a video message in which the team thanks them for 15 years of great cooperation.

The special highlight is that for every recipient who scans the QR code to access the video, the Drees & Sommer team will plant 15 trees in cooperation with the Plant for the Planet organization. In this way, the regional office’s anniversary will be an event that benefits everyone – including future generations – and makes a sustainable contribution to climate protection.